A Toast Online Ordering alternative that works with the POS you already have.
Toast's online ordering is part of the Toast platform: an add-on to a Toast POS, priced through Toast's sales team. BetterMakesCo gives you your own branded ordering website, built for you, that sends orders to Toast, Clover, Square, or Shift4, for a flat $299/mo. No commission, no setup fee, month to month.
Toast Online Ordering vs. BetterMakesCo
| Toast Online Ordering | BetterMakesCo | |
|---|---|---|
| What it is | Part of Toast's Digital Storefront add-on for the Toast POS | Your own branded ordering website, built and run for you |
| POS needed | Toast POS (from $69/mo for the POS plan) | Works with Toast, Clover, Square, or Shift4 |
| Price | Not listed on Toast's pricing page; quoted by Toast sales | $299/mo Core or $499/mo Growth, published, month to month |
| Commission | Ask Toast for your quote | None |
| Setup | Through Toast | We build it from a photo or PDF of your menu. No setup fee. |
| Google and AI search | SEO features in the Digital Storefront Pro tier | SEO and GEO for Google and AI search included in Core |
Already on Toast? You don't have to leave it.
Toast is a great POS, and we're not asking you to replace it. If Toast's online ordering already works well for you, keep it. Consider us if you want a branded website built for you, help showing up on Google and in AI answers, and a local team that helps move regulars from DoorDash and Uber Eats to ordering direct.
Not on Toast? Then you don't need to switch POS systems just to take online orders. We work with Clover, Square, and Shift4 at no extra integration cost.
Questions restaurants ask
Do I need a Toast POS to use Toast Online Ordering?
Toast's online ordering is part of its Digital Storefront add-on, which is sold with the Toast POS. Toast's pricing page lists the POS plan from $69/mo and asks you to get a quote for add-ons.
Does BetterMakesCo work with Toast?
Yes. Orders from your BetterMakesCo site can go into your Toast POS. Toast charges its own $50/mo integration fee for this, billed by Toast. Clover, Square, and Shift4 connections are included at no extra cost.
How much does BetterMakesCo cost?
Core is $299/mo and Growth is $499/mo per location, with no setup fee, no commission, and month-to-month terms. Card processing is extra, and your customers pay a $0.99 service fee per online order.
Sources: Toast POS plans and Digital Storefront features from Toast's pricing page, checked October 2026. Toast is a trademark of Toast, Inc.; we are not affiliated.